Jamie Laing loves Binky Felstead "more than any girl in the world".
The 'Made In Chelsea' star still has feelings for his former girlfriend - who he dated last year - but doesn't think they will ever get back together.
Asked on a live web show for Yahoo! omg!, he said: "I don't think Binky would ever have me back.
"I love Binky more than any girl in this world. She's the most beautiful girl that I know and I do love her but unfortunately I do not think so. This has turned sad, it's Valentine's".
And during the show, Jamie - who stripped for the cameras - also admitted to having a "guilty crush" on One Direction hunk Harry Styles.
He said: "I think my guilty crush would have to be Harry Styles. Who doesn't love One Direction?"
Prior to the online show, Jamie had admitted he was feeling nervous about the chat.
He said: "I'm not that scared of taking anything off.
"I'm feeling nervous. I feel like it's before a sports match. I've been warming up for this day for a while and I'm ready to get stripping. It's like a sport. I'm excited to do it and I can't wait for you guys to see it too.